According to a report from Chinese news outlet Xinhua Net, it turns out that Apple’s conservation efforts have been coming along rather nicely, to the point where they have protected enough sustainable forest land where it can actually cover the company’s entire packaging needs. Basically however much Apple needs for packaging, they are protecting as well, which we guess kind of offsets what they are consuming, so while it isn’t exactly in the surplus, at the very least Apple isn’t in the deficit.
Apple’s plans to protect forests was launched back in 2015 where they bought up 36,000 acres of private forest land in Maine and North Carolina. These forests were to be used by Apple for harvesting for its packaging needs, but it would also be a sustainable solution where Apple could also sell the fiber to other companies.
Speaking to Greenbiz, Lisa Jackson, VP of Environment, Policy and Social Initiatives said, “We found that the Chinese were willing to be wonderful partners, both on the private- and public-sector side because they have a real appreciation for the forest resource. We’re finding that China is very fertile soil to grow green programs.”