When it comes to action cameras, it’s safe to say that GoPro is more or less the default brand that comes to mind. That being said, it seems that GoPro is set to announce new cameras soon because thanks to B&H Photo (via The Verge), it looks like the company accidentally leaked a bunch of GoPro HERO7 cameras ahead of their official announcements.

It appears that GoPro will soon be announcing a new action camera. The company is best known for its action cameras and despite some its troubles recently, it continues to do what it does best. The GoPro Hero 7 hasn’t been officially announced yet but a store display that has gone up early has essentially confirmed that it’s coming soon.

Have you ever wondered what it looks like from a Hot Wheels perspective? If you’ve ever been curious, then you might be interested to learn that Mattel has unveiled a new Hot Wheels car (if you can call it that) called “Zoom In” that actually comes with a mount designed to fit a GoPro action camera.

GoPro really wants you guys to buy their cameras, so much so that the company has recently launched its “TradeUp” program. As it name suggests, this is pretty much a trade-in program (except that GoPro is framing it like you’ll be upgrading your camera) that will accept any old camera that will go towards the purchase of a new GoPro.

Earlier this year it was reported that GoPro had put itself up for sale. It seems that the company isn’t doing so well and is looking to sell itself off. However what’s interesting is that according to a report from The Information (paywall; via Bloomberg), one potential candidate to buy GoPro comes in the form of Chinese smartphone giant, Xiaomi.

GoPro’s business has had a tough couple of years even though it’s synonymous with really good action cameras. CEO Nick Woodman has previously said that the company will reset expectations this year and its new product is certainly the first step in that direction. GoPro today launched its promised entry-level action camera that’s simply called GoPro Hero. It costs $199.

If you’re in the market for a new GoPro camera, it seems that you won’t have to wait much longer for an announcement because according to Nokishita Camera, an announcement is expected to be made on the 30th of March. This is in line with an earlier report by Photo Rumors who also claimed that we will be seeing an announcement towards the end of March.

Despite being synonymous with action cameras, GoPro has had a rough couple of years as it struggles to bring in new customers willing to spend top dollar for its products. The company sought growth in the drone segment but had to bow out of there because it couldn’t really compete in the market. The company’s troubles have forced it to look elsewhere for support and it’s finding that in licensing […]

Dropping your camera and breaking it is a pain that photographers will no doubt try their best to avoid, which is why there are cases that are designed to protect cameras from drops, and also why many professionals purchase insurance for their equipment. Now it looks like GoPro will also offer similar protection to its customers via the Plus service.

GoPro launched a 360-degree 5.2K camera called the Fusion last year. It looks like the companys’ Hero action cameras but offers different functionality. The camera launched in November 2017 to good reviews but there was a catch. It wasn’t compatible with Android devices at launch. That finally changes today. The GoPro Fusion Android support has been rolled out even if only for a handful of devices.

It hasn’t been smooth sailing for GoPro, the company that was valued at $3 billion after its 2014 IPO. It continues to struggle with weak revenues and has had to abandon new product plans due to margin issues. The company seems to have prepared itself for the inevitable. GoPro is thinking about selling itself.

GoPro unveiled its much-rumored Karma consumer drone in late 2016 and released it a few months later. However, the company had to recall all units in November last year due to a battery issue that caused its drones to just fall out of the sky. The Karma was re-released a few months back but it didn’t really hold its own against competitors like DJI. GoPro’s drone ambitions have come to […]

GoPro doesn’t seem to be interested in investing a lot of resources in its drone program. According to a new report, the company has conducted a new round of layoffs which is primarily aimed at its drone division. The report mentions that most of the 200-300 employees that have been let go in the past week were from the part of the company that worked on its Karma drone.

GoPro unveiled its 360-degree Fusion camera in late September and the company has now started shipping the device. However, some software features that the company talked about during the camera’s launch are not going to be available at launch. They won’t be available for the camera until “early 2018.” The GoPro Fusion 360 camera is now shipping out in the United States and Europe.