When it comes to wearables, there are many players in the market right now, but it seems that in terms of market share, it looks like Apple has once again managed to take the lead. This is according to a recent report from Canalys in which based on their findings, Apple is once again the market leader when it comes to the wearables market.
Their report claims that Apple now commands a 23% market share in the wearables scene, which is higher than that of Xiaomi who commands a 21% market share. Fitbit comes in third with a 20% market share, and it seems that no other company comes close to those figures, with Huawei and Samsung owning 6% and 5% respectively, and “others” which takes up the remainder 25%.
Canalys claims that Apple’s lead in the wearables market is thanks to the launch of the Apple Watch Series 3, which has introduced cellular capabilities to the smartwatch, a feature that many have been asking for. However it seems that Apple could have potentially had a bigger slice of the market, but apparently due to supply issues where demand was greater than the supply, Canalys believes the Apple Watch Series 3 did not reach its full potential.
Apple has yet to officially release any sales figures for the Apple Watch to date, save for sharing vague growth percentages, but so far many third-party research firms and analysts have indicated that the device is selling well.